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Apparel retailer Madame is expecting a 40 percent decline in revenue in the current financial year due to disruptions caused by the COVID-19 pandemic. The company may also end up giving up to 20 percent of retail space (shut stores) if the situation does not improve in the current September quarter.
“There is a slow rise in business number post lockdown. With uncertainty and ad-hoc restrictions being imposed every day across major cities, the impact is fairly visible with the consumer preferring to stay inside… We expect a 40 percent reduction in business numbers seeing how the market has behaved in the first quarter and 2 weeks of the second quarter,” Akhil Jain, Executive Director, Madame told PTI.
According to a PTI report: Madame has reported a turnover of Rs 275 crore for 2019-20.
Jain said, at present Madame has over 150 standalone stores and 600 multi-brand stores and about 85 percent of its standalone retail stores are now operational.
“We are trying to maintain the retail space by liaisoning with landlords. Most of them have supported the brand so far in terms of reduction in…rentals or change to revenue share models. If the second quarter doesn’t show considerable numbers, then we may end up giving up to 20 percent retail space,” he further told PTI.
Jain said prior to the disruptions caused by COVID-19, the company had planned to open 20 new stores in the current fiscal, out of which 7 are already under fit-outs.
Jain said consumer preference has changed significantly and hi-fashion isn’t in demand today.
“Comfort wear, loungewear, and athleisure that were smaller categories for any fashion brand have significantly gained momentum. We have introduced a range for work-from-home fashion to elevate some numbers,” he told PTI.
Jain said fashion masks have also become a category and are expected to stay for another 2-3 quarters.
“We are soon coming up with a new collection of coordinated t-shirts and masks in August. Styles in loungewear and nightwear will see an increase in the coming quarter,” he told PTI.
“Fashion accessories have a big future in India. It is a country with a very young population and women and young girls love to accessorise. Jewellery in India has always been an important part of a woman’s wardrobe. The big difference now is that it is not anymore only gold and traditional jewellery. Fashion accessories have finally been accepted and are even trendy now, so there is a big scope for this market,” she says.
In 2017, the domestic shirt market was estimated at Rs 39,659 crore, and it was expected to grow at a CAGR of 6 percent to become Rs 69,361 crore by 2027. Shirts accounts for 12 percent of the total apparel market in India. Men’s shirts holds 94 percent of the total shirts market with the remaining 6 percent constituted by the women’s shirts market, which is growing twice as fast as the men’s segment. While the men’s shirt market is expected to grow at a CAGR of ~5 percent the women’s segment is expected to grow at a CAGR of ~11 percent over the next decade.
HSE first forayed in the offline retail space with a partnership of Future Group’s Central Mall. While a major chunk of the company’s revenue comes from its online channels, the offline sales from the 9 standalone stores across Delhi, Chennai, Ludhiana and Bangalore and more than 70 shop-in-shops are also picking up.
“In the earlier system, our staff had to face a lot of problems in deletion or updation of bills, but now with this new software, it is now a game of seconds, with an eagle’s eye of server at our Head Office. We will provide proper training to all our staff, so that they can be accustomed with the new software soon,” he added.
“…the company views its commitment to this JV primarily as a financial investment and consequently, it may be appropriate not to consider this as a long term strategic investment integral to other retail operations,” Trent said in its annual report for 2017-18.
Persson further added, “As we signalled previously, it was going to be a tough first half-year. We went into the second quarter carrying too much stock and we still had some imbalances in the H&M assortment – something that we are gradually correcting. As part of our transformation work we are transitioning our logistics systems to make our supply chain even faster, more flexible and more efficient. These transitions are complicated and can result in temporary interruptions, as unfortunately occurred during the second quarter in some of our major sales markets. This negatively impacted sales in the USA, France, Italy and Belgium, as well as online sales in the Nordic region.”
Hennes & Mauritz AB on Thursday reported a 21 percent fall in second quarter net profit, missing estimates, as the retailer increased clearance sales to shift unsold stock and experienced logistical problems in it shifts to a more efficient supply chain.The Swedish fashion retailer said it entered the second quarter carrying too much stock, blaming imbalances in its product ranges, combined with interruptions to its flow of goods in a number of its major sales markets
Artificial Intelligence is at the heart of everything that we do today. We also are working on numerous other technologies simultaneously to give our consumers the best experience possible. On the manufacturing front, we are working on some smart automations to help us cut down our overall time and improve efficiency.
Private labels and e-tailers have modified their pricing strategy and are offering shirts in low to mid-price range. The major organized players are trying to capture the market with ‘efficient sourcing, low overheads’ and, above all, higher volumes. Due to the increasing penetration of e-tailers there is easy availability of branded shirts at discounted prices in Tier-I and-II cities, thus increasing the share of organised shirts market.
Lacoste is an accessible luxury brand. By definition we are then accessible in areas where we determine we have a target audience. Our pricing strategy is in sync with the fact that we are a bridge-to-luxury brand and are meant for people who aspire towards living comfortable and well-appointed lifestyles.
Chosen from more than 300 applicants from across 46 countries the winners are amongst the most promising fashion design talents from across the globe. The winners are amongst the 12 global finalists announced at three semi-final events in Hong Kong, London and New York held throughout July, who will each gain a financial contribution of AU$70,000 for the development of their business and capsule collection. Finalists will be invited to compete in the prestigious global final to be held in London in February 2019 as well as receiving mentoring support from a global panel of experts, showcasing opportunities and a Woolmark licence, one of the world’s best-known textile quality fibre brands providing a unique, global fibre quality assurance for consumers.
Tirupur Studio has a collection of more than 2,000 fabric innovations of viscose, modal and excel. Technical specifications, uniqueness of the fabric and marketing stories are available in wide variety of fabrics including woven, knitted, flat knitted etc. LIVA’s seasonal collection specially designed by the in-house designers will be on display in the studio to align global buyers to the cluster.
Private labels have made tremendous inroads over past decade. Better margins and economies of scale are driving India’s big retailers to stock shelves with their own labels. The rich customer insights translates to a significant advantage for retailer’s private labels to create products that incorporate the minute but important details – what prices Indian shoppers are looking for, what value they seek in that price range and what trends they desire. India is a very different market. In Indian market, even if retailers come up with a quality product at lower rates, there is a probability that the product may not convert into sales as the market is not homogenised. The private labels are still competing with major brands and other private labels. With changing dynamics of Indian retail market, Private labels have an opportunity over the retail brands.
India’s stylish, sassy and comfortable brand PrettySecrets is now going to be available across Myntra, Flipkart and Jabong only. The brand has tied up with Myntra to be a part of Myntra’s Brand Accelerator Program.The brand has tied up with Myntra to be a part of Myntra’s Brand Accelerator Program
The Indian Retail Market is growing at an astonishing pace. The retail market is estimated at Rs 46,15,000 crore (US$ 710 billion) in 2017, and is expected to grow at a CAGR of 9 percent to reach Rs 1,08,58,000 crore (US$ 1,672 billion) by 2027. Share of unorganised sector in retail market is 89 percent, whereas organised brick-and-mortar retail accounts only for 9 percent and e-retail has share of 2 percent. The dynamics of Indian retail market is changing at a phenomenal pace. After the implementation of unified taxation under GST regime, it is expected that the share of organised retail will increase at higher rate. Apparel sector has one of the highest percentages of organised penetration at approximately 24 percent which is expected to reach 36 percent by 2021.With high growth potential, the Indian fashion retail market has witnessed several interesting trends in recent years, indicating the evolving fashion retail market
She further says, “At present, one of our main missions is to make sure that our brand is at par with the European and the Western fashion trends. However, we keep Indian sensibilities in mind. It is an international brand, but it comes from India, it is for the Indian customer and I think that is what other international companies are liking and we are ahead of that.”